Question 1

What is a competitor roast?

Accepted Answer

A competitor roast is a free AI-powered tool that analyzes your brand positioning side-by-side with a competitor. It extracts messaging, tone, audience targeting, and positioning from both websites, then generates actionable counter-positioning angles you can use in your marketing.

Question 2

How does the competitor analysis work?

Accepted Answer

Enter your website URL, a competitor's URL, and your work email. Our AI scrapes both sites, extracts structured brand profiles (messaging, positioning, tone, target audience), compares them side-by-side, and generates 3 strategic counter-positioning angles with specific action items.

Question 3

Is the competitor roast tool free?

Accepted Answer

Yes, the competitor roast is completely free. No account or credit card is required. You can run up to 3 analyses per hour using your work email address.

Roast Your Competitor